How to Use Ads

You have the flexibility to determine the budget and time period for each campaign based on your objective and needs. Multiple Facebook Ads campaigns can be created for different product categories in your shop.

How do I create a campaign?

After you have topped up your ads credit, you can start to create a campaign.

What are the recommended campaign settings?

1. Lifetime Budget: Start with the minimum daily budget of ₱700. 
2. Start and End Date: Run your Facebook Ads for at least 7 days to give the system time to optimise your ad's performance.

How can I add products to my campaign?

10 different products will be shown on a shopper's feed in a carousel format. The products are automatically selected by Facebook to match the shopper's preferences and behaviors. You may also choose to display a minimum of 5 products for your Facebook Ads campaign. 

No additional images are required for your Facebook Ad campaigns. All images and information will be taken from your existing product listings. 

Tips:

1. Include more products in your Facebook Ads campaign to boost exposure and improve performance
2. Label your products with a structured and accurate name for clarity. Follow these best practices to gain more product exposure

For your product to be eligible for Facebook Ads, it must be reasonably priced and in stock. In the case that your product's status is Disapproved, simply hover over the question mark icon to review the reason and make the necessary changes.

All updates made in your product listing on Seller Centre will be reflected in your Facebook Ads campaign by the next day. 

For a detailed setup guide, please refer to this page.