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Shopee Off-Platform Ads
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General Tips

Ads Credit Usage and Top Up

In order for your Search, Discovery and Boost Ads to be displayed, you will need to ensure that you have topped up sufficient ads credit. Do note that:

  1. You cannot use ads credit to pay for Display Ads. Instructions for Display Ads payment will be provided separately in the Display Ads invoices emailed to you. 
  2. You will only be charged from your ads credit when shoppers click on your Search, Discovery and Boost Ads
  3. All your Search, Discovery and Boost Ads will stop running when you have used up your ads credit
  4. Ads credit top ups are non-refundable
  5. Different types of ads credit will have different expiry dates 


Will ads credit that expires be deducted first? 

Shopee system will deduct ads credit in the following sequence: 

  1. Ads credit with expiry date (starting with earliest expiry date)
  2. Free ads credit without expiry date
  3. Paid ads credit without expiry date


How do I top up my Ads Credit? 


If you are topping up using your laptop:


  1. Log into Seller Centre in your browser and click on "Shopee Ads". From your top up tab, you'll be able to see your credit balance and purchase Ads Credit by clicking Top Up

2. Select your preferred top up amount

a. When selecting discounted ads credit packages, please take note of the expiry date

b. Non-discounted top up values will not have an expiry date 


3. Or you can customise your ads credit top up amount by clicking "Enter Amount"


4. Select a discount voucher for your ads credit top up, if any


5. Click "Go to Checkout"


Note: The amount may be credited to your account 30 minutes after top up during high traffic.


If you're topping up via Shopee app:


  1. In your Shopee app, tap on your "Me" tab at the bottom of the screen 
  2. Tap on "My Shop" at top left of the page 
  3. Scroll down and tap on "Shopee Ads"
  4. Tap on "Top Up" at the top right of the Shopee Ads homepage 
  5. Select your preferred top up amount, and tap on "Top Up"
  6. When selecting discounted ads credit package, please take note of the expiry date
  7. Non-discounted top up values will not have an expiry date
  8. Tap on "Set amount" to customise your top up amount
  9. Tap on "Voucher" to select discount voucher for your ads credit top up, if any
  10. Tap on "Top Up" and check out

How do I set up Auto Top-Up?

Auto Top-Up allows you to top up your Ads Credit from your Seller Wallet automatically, when your Ads Credit fall below a minimum threshold amount.


If you are setting up using your laptop:



  1. Click Top Up 

2. Toggle on Auto Top-Up to begin set up


3. Specify the minimum threshold amount in Condition

4. Specify the Auto Top-Up amount in Top-Up Amount 


5. Click Agree after reading the terms and conditions of Auto Top-Up


6. Enter your Seller Wallet PIN to authorise Auto Top-Up 


7. If you don't have a Seller Wallet PIN, you will be prompted to set one up by

  1. Create a Seller Wallet PIN
  2. Re-enter the PIN to confirm
  3. Enter One-Time Password sent to your registered mobile phone


8. To change your minimum threshold or Auto Top-Up amount after setting up, select Change

Settings


9. Toggle off to stop Auto Top-Up



If you are setting up using Shopee app:


  1. Tap on "Top Up" at the top right of the Shopee Ads homepage
  2. Tap on "Auto Top Up"